Wise She Cheek, Contour and Powder Brush Review

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Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review


In a previous brush review post of mine, I had mentioned how delightfully good were the Oval brushes launched by Anamika Sureka of WiseShe are! (Read full review of Wise She Oval Brushes HERE). WiseShe blog is one of the top beauty blogs of this nation and Anamika is the lady behind this name. I was eagerly waiting for her to launch more variants since I was blown away with the luxuriant quality of her Oval brushes. Few days back she sent me another recent launch of her brush line and this time it was a three-in-one cheek, contour and powder brush! I was extremely happy since I was tired of using my bulky Coastal Scents Kabuki brush since it could be only used for powder application and not blush or contour. Read on to find out whether this one too is a winner like its cousins J

Product: Wise She By Anamika Cheek, Contour and Powder Brush
Price: Rs. 700 but currently on introductory sale price of Rs.550
Buy From: Amazon

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review


Product Claim: WISESHE CHEEK, CONTOUR & POWDER BRUSH is made of synthetic bristles. Great for natural look, light medium coverage & more precise application. The brush is designed in a way, it can be used for both cream and powder products.

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review


Packaging: The brush comes nestled inside a matte black rectangular carton with velvet cushioning inside. The box is quite sleek and sturdy and it ensures that the bristles of the brush do not suffer any damage while travelling.

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review


The Brush: The approximately 7-inches long brush comes with a handle with rattan-like twined cover. Although personally I must admit that I like brushes with metallic handles very much (just because they look pretty on the dresser), this unique textured brush handle makes it a “no-slip” one. So, in times of hurry, for ‘butter-fingers’ like me, unlike metal handle ones, there is limited possibility of the brush falling off.

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review


The brush head is fluffy bristled and tapering. The bristles are not scanty and yet not too tightly packed. The warm-brown colored synthetic bristles are luxuriantly soft on skin, ‘swivel’ easily and are not scratchy at all. At the first glance, the rounded head of the bristles appeared to be perfect for powder application and the broad base with tapering end seemed perfect for blush and contour application.

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review

Wise She Cheek, Contour and Powder Brush Review


Let’s see how it fared with various makeup pigments now:
1.     With face powder/ compact powder/loose powder:
-         I am recently using Milani Even Touch Powder Foundation as my setting powder and compact powder with the brushes available in my kitty. The powder is on the expensive side in India and my kabuki brush (due to its huge size), picks up a lot more product than needed and this sometimes makes application streaky causing a “powdery” cast on face. With the Wise She Cheek, Contour and Powder brush however, the rounded brush head is sized perfectly not to pick up extra product and it also gives me an even application without any streak. However, for more ‘coverage’, I need to go over with some more product again.
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Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush- Fluffy Head


2.     With Blush/contour powder:
-         The short and long rounded bristles in the brush head picks up correct quantity of powder/ pressed blush and also it blends the product beautifully into the cheeks. With deeper hued blushes too, I feel this kind of bristles would ensure a “non-clowney” application. Also, the tapered end makes it easy to create lines with contour powder and then seamlessly blend it as well.
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Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush-Tapering bristles


3.     With Cream products:
-         I was quite skeptical about using this brush with cream products since I always believed that cream products blend better with denser and tighter packed bristles. But since the product claimed to be sued both for powder and cream products, I decided to try it out with my foundation. The first application looked streaky, but gradually as I blended the application became more and more smooth. However, my foundations are always light-medium coverage ones. With heavy coverage foundations or dense cream products, I feel this brush can be used as “flat foundation brush” for the initial application and then a denser packed brush like WiseShe Oval brush(Read review HERE) can be used for the final blending J

Wise She Cheek, Contour and Powder Brush Review
Wise She Cheek, Contour and Powder Brush Review

As far as cleaning the brush goes, I do not own any brush cleansing liquid or tool and use plain baby shampoo for the purpose.  I could clean this brush too quite effectively with that and there was no shedding. Post drying (air drying) I could see no roughness in the bristles and the initial softness was still there.

I know I cannot stop gushing about this brush but that I because this brush deserves it! An absolute winner in my opinion and that too priced so reasonably when its high-end cousins with similar quality actually burn our pockets and topple our budget for a month -_-

Anamika, if you are reading this, please come up with an eye makeup brush set soon! I am so looking forward to an eye makeup brush set of this quality which has a flat eyeshadow brush , a fluffy crease blending brush and a pointed pencil smudging brush (Greedy me, I know!)

While I sit and wistfully wait for Anamika’s next release of brushes, you guys go get your Cheek, Contour and Powder Brush from Amazon at the current discounted price now J

Rate: 5/5

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